UI/UX Redesign and optimization of the complete payment interface and user flow
Art Direction, Concept and UI design for an ambitious golf simulation mmo
Co-Founded and led a dynamic web startup that evolved into managing large-scale electronic music events, building a strong presence in the live entertainment scene. Combined creative direction, operational management, and technical expertise to deliver memorable experiences and scalable digital platforms.
Key Achievements and Responsibilities:
Founded and operated a startup specializing in electronic music events and digital promotion strategies
Organized and managed large-scale events, hosting up to 2,000 visitors per event across multiple series, including Elfentanz, Planet Rhythm, and Kingsize Club
Coordinated approximately 400 events per year, overseeing logistics, operations, and on-site execution
Managed and directed promotion teams and event personnel to ensure smooth event experiences and brand consistency
Designed, produced, and distributed all event ads and promotional materials across digital and print channels
Developed and maintained dedicated event websites, ensuring engaging digital experiences for event audiences
Administered and maintained a Unix-based web server, ensuring uptime, security, and scalability for promotional platforms
Delivered end-to-end project leadership—from concept and branding to operational execution and post-event analysis
Archived versions of event websites (Elfentanz and Kingsize) showcase the visual branding, lineup curation, and technical design work from the early 2000s.
View former Elfentanz website (saved Version with details, lineup and design from 2000)
View former Kingsize website (saved Version with details, lineup and design from 2000)
